She’s got this one in the bag, literally!

The actress-cum-designer with her ‘Selena Grace’ bag she co-designed for Coach x Selena Gomez Collection

Coach’s current face, actress and singer Selena Gomez launches her newest bag for the American brand, which she co-designed with Creative Director Stuart Vevers. The Coach x Selena Gomez Collection features the ‘Selena Grace’ bag, a double-handled carryall inspired by and named after the actress herself.

Inspired by her actual tattoo, Selena Gomez put a handwritten message ‘Love yourself first’ on the bottom of her Coach ‘Selena Grace’ bag

It’s practical and functional, at the same time reflects Selena’s effortless all-American style and personality. Aside from its cool and feminine design, the bag features Selena’s personal touches and hidden messages: a hangtag bearing her signature and a storypatch sewn inside with her empowering message, “To be you is to be strong.” The bag is also customized with a “Love yourself first” inscribed in Selena’s handwriting—a nod to her personal tattoo—embossed onto the base of the bag.

“I’m very excited for everyone to finally see the design Stuart and I worked on together,” says Gomez. “I can’t wait to carry it—it’s totally versatile, perfect to wear day-to-night and it goes with everything.”

It is available in three exclusive colors: Selena Black Cherry, Selena White, and Selena Red. The collection also includes bag charms, wallets, and the Selena wristlet.

Details of the ‘Selena Grace’ bag in Selena Red

Details of the ‘Selena Grace’ bag in Selena Red

The Coach x Selena Gomez collection will be available in Coach stores globally beginning September 2017. In the Philippines, COACH is exclusively distributed by Stores Specialists, Inc., and is located at Rustan’s Shangri-La. Follow @ssilifeph on Instagram for more information.

 

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